Ornn came to us after raising $5.7M with a clear goal: elevate their brand and digital presence to match the scale of their ambition. They needed an identity that would give investors confidence as they write six-figure-plus cheques to fuel their flagship product, the H100 — an index built to define the next dominant commodity of the AI era: compute. Our challenge was to combine the credibility of a trusted financial institution with the forward-leaning vision of a company building tomorrow’s infrastructure. The brand needed to feel authoritative today and inevitable tomorrow.